Swiggy Advertising Cost

Swiggy Advertising Cost

37.7M

Monthly Unique Users

App and Website

Medium

About Swiggy Advertising Cost

Swiggy AdvertisementSwiggy isn’t just a food delivery app – it's a goldmine for advertisers. With millions of active users scrolling through the app daily, it’s the perfect platform to reach hungry customers ready to order. Whether you’re a restaurant trying to attract more diners or a brand looking to create buzz, Swiggy offers a variety of advertising options that can help you connect with your audience. And with The Media Ant managing your campaigns, you can ensure that your ads get the attention they deserve.Swiggy Advertising CostSwiggy advertising costs vary depending on the type of campaign you choose. For in-app banner ads, costs typically range from ₹10,000 to ₹50,000+, while full-screen interstitial ads can cost between ₹50,000 and ₹1,00,000+ depending on reach and placement. Social media campaigns (Facebook/Instagram) may start at ₹5,000 and go up to ₹50,000 per post. Pay-per-click (PPC) campaigns generally range from ₹20 to ₹200+ per click, while display ads on Swiggy can cost ₹500 to ₹3,000+ per day. Influencer marketing campaigns can range from ₹5,000 to ₹50,000+, and sponsored emails may cost anywhere between ₹20,000 to ₹1,00,000+, depending on audience targeting and scope. Outdoor (OOH) ads like billboards and transit ads may range from ₹20,000 to ₹5,00,000+, based on visibility and location.How to Advertise on Swiggy?Getting started with Swiggy ads is easy, and at The Media Ant, we’re here to guide you every step of the way. Here’s a quick rundown of how we can help you create a campaign that delivers results:Reach Out to UsFirst, just drop us a message. We’ll connect with you to understand your business, goals, and how you want to reach your audience.Choose Your Ad TypeSwiggy offers several types of ads – from in-app banners to video campaigns, influencer collaborations, and even email marketing. We’ll help you pick the right one to grab your audience's attention.Target Like a ProSwiggy allows you to target specific demographics, locations, and even time slots. Want to push a deal at lunchtime? No problem! The Media Ant will set it all up to make sure you’re reaching the right customers at the right time.Set Your Budget & GoalsWhether you have a big budget or are just starting out, we’ll work with you to make the most of your time. We’ll set realistic goals and track the campaign to ensure it’s delivering results.Track, Analyze & OptimizeOnce your campaign is live, we’ll monitor its performance and tweak it if needed. You’ll get reports so you can see exactly how your ads are doing. The Media Ant makes sure you’re always getting the best return on investment.Swiggy Advertising Agency in IndiaWhen you choose The Media Ant, you're partnering with an experienced Swiggy advertising agency in India that knows exactly how to make your campaign a success. We specialize in creating customized Swiggy swiggy ad solutions that target the right audience at the right time. Our team handles everything from campaign strategy and creative to execution and optimization.Tailored Strategy: We’ll create a strategy that matches your business goals and marketing objectives.Full Campaign Management: From setting up ads to optimizing performance, we manage it all.Continuous Optimization: Our team constantly monitors your campaign’s performance and tweaks it for optimal results.If you want to make a strong impact and reach a large audience, The Media Ant is your go-to partner for Swiggy ads. Get in touch with us today to start your campaign and take your brand to the next level!Frequently Asked QuestionsHow do Swiggy ads work?Swiggy ads work by allowing businesses to run targeted campaigns on their platform using various ad formats, such as banner ads, video ads, and sponsored listings. These ads are shown to users based on their preferences, search history, and behavior, ensuring high engagement​Why Should I Do Swiggy Ads?By advertising on Swiggy, businesses gain access to a large, dynamic user base of food enthusiasts across India. The platform's targeting capabilities let you engage with the right audience, ensuring that your brand gets noticed by consumers who are already in the food discovery mindset​.What is the cost of advertising on Swiggy?Swiggy advertising costs vary depending on the type of campaign you choose. For in-app banner ads, costs typically range from ₹10,000 to ₹50,000+, while full-screen interstitial ads can cost between ₹50,000 and ₹1,00,000+ depending on reach and placement. Who Are Swiggy Ad Target Audiences?The target audience on Swiggy includes urban food lovers between the ages of 18-35, primarily male. These users are tech-savvy individuals who regularly use the platform to discover new food options and place orders.What are the benefits of advertising on Swiggy?Advertising on Swiggy offers several benefits, such as boosting brand visibility, engaging a wide audience, and using detailed performance analytics to measure success. These tools enable businesses to refine their campaigns for maximum impact​.Can I use Swiggy for local promotions?Yes, Swiggy is an excellent platform for local promotions, especially for businesses like restaurants targeting customers in nearby areas. Its geo-targeting feature ensures that your ads reach potential customers in specific locations​.

Key Insights

Pages per Visit

6.42

Pricing Model

CPM

Bid Type

Managed

App Store Rating

4.3

Categories

eCommerce

Top Choice

Popular
Carousel Banner
Static Banner
Carousel ad
Carousel Banner

Banner

The Banner on the Swiggy platform is an image ad that offers two options: a Carousel Banner, which allows users to swipe through multiple images or promotions, and a Static Banner, which displays a single, fixed image without any movement; please refer to the images in the reference section for a better understanding of how these advertisements appear
Base Rate

₹ 0.103 Per Impression

Popular
Swiggy - Video Advertising
Swiggy - Video Advertising Landscape
Swiggy  - Video Advertising - Dimensions and Specifications
Swiggy - Video Advertising

Video

Video ads appear after a user completes an order transaction. These videos autoplay, cannot be skipped, and are clickable. Please check the images in the reference section to see how the advertisements look
Base Rate

₹ 0.206 Per Impressions

Popular
Video

Map Integration

swiggy's map integration ad option allows advertisers to place their promotions directly on the Swiggy app's map interface. Please check the images and video in the reference images section, this will help you better understand how the advertisement
Base Rate

₹ 3,32,750 Per Day

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The Media Ant

Media Demographics & Analytics

Advertisers

1

Binomo

2

PlotX

3

Daoned Pte. Ltd.

4

Narayana Health

5

Furlenco

User Reach & Demographics

Users in %

Gender Distribution

Male

Female

66

34

Users

Age Distribution

in %


12-15

1

16-19

24

20-29

39

30-39

14

40-49

10

50+

12

Users

City Wise Distribution

in %


Bangalore

4

Hyderabad

4

Mumbai

3

Chennai

2

Delhi

2

Kolkata

1

Ahmedabad

1

User

Other Area Covered

Cities in%


Pune

2

Gurgaon

1

Noida

1

Jaipur

1

Lucknow

1

Chandigarh

1

Coimbatore

1

Users

Income Level Distribution

In %


High

15

Mid

33

Low

52


Swiggy Advertising Cost

Advertising Option

TMA Offer

Banner

₹ 0.093 Per Impression

Video

₹ 0.187 Per Impressions

Map Integration

₹ 3,02,500 Per Day

Swiggy Advertisement

Swiggy isn’t just a food delivery app – it's a goldmine for advertisers. With millions of active users scrolling through the app daily, it’s the perfect platform to reach hungry customers ready to order. Whether you’re a restaurant trying to attract more diners or a brand looking to create buzz, Swiggy offers a variety of advertising options that can help you connect with your audience. And with The Media Ant managing your campaigns, you can ensure that your ads get the attention they deserve.

Swiggy Advertising Cost

Swiggy advertising costs vary depending on the type of campaign you choose. For in-app banner ads, costs typically range from ₹10,000 to ₹50,000+, while full-screen interstitial ads can cost between ₹50,000 and ₹1,00,000+ depending on reach and placement. Social media campaigns (Facebook/Instagram) may start at ₹5,000 and go up to ₹50,000 per post. Pay-per-click (PPC) campaigns generally range from ₹20 to ₹200+ per click, while display ads on Swiggy can cost ₹500 to ₹3,000+ per day. Influencer marketing campaigns can range from ₹5,000 to ₹50,000+, and sponsored emails may cost anywhere between ₹20,000 to ₹1,00,000+, depending on audience targeting and scope. Outdoor (OOH) ads like billboards and transit ads may range from ₹20,000 to ₹5,00,000+, based on visibility and location.

How to Advertise on Swiggy?

Getting started with Swiggy ads is easy, and at The Media Ant, we’re here to guide you every step of the way. Here’s a quick rundown of how we can help you create a campaign that delivers results:

  • Reach Out to Us

First, just drop us a message. We’ll connect with you to understand your business, goals, and how you want to reach your audience.

  • Choose Your Ad Type

Swiggy offers several types of ads – from in-app banners to video campaigns, influencer collaborations, and even email marketing. We’ll help you pick the right one to grab your audience's attention.

  • Target Like a Pro

Swiggy allows you to target specific demographics, locations, and even time slots. Want to push a deal at lunchtime? No problem! The Media Ant will set it all up to make sure you’re reaching the right customers at the right time.

  • Set Your Budget & Goals

Whether you have a big budget or are just starting out, we’ll work with you to make the most of your time. We’ll set realistic goals and track the campaign to ensure it’s delivering results.

  • Track, Analyze & Optimize

Once your campaign is live, we’ll monitor its performance and tweak it if needed. You’ll get reports so you can see exactly how your ads are doing. The Media Ant makes sure you’re always getting the best return on investment.

Swiggy Advertising Agency in India

When you choose The Media Ant, you're partnering with an experienced Swiggy advertising agency in India that knows exactly how to make your campaign a success. We specialize in creating customized Swiggy swiggy ad solutions that target the right audience at the right time. Our team handles everything from campaign strategy and creative to execution and optimization.

  • Tailored Strategy: We’ll create a strategy that matches your business goals and marketing objectives.

  • Full Campaign Management: From setting up ads to optimizing performance, we manage it all.

  • Continuous Optimization: Our team constantly monitors your campaign’s performance and tweaks it for optimal results.

If you want to make a strong impact and reach a large audience, The Media Ant is your go-to partner for Swiggy ads. Get in touch with us today to start your campaign and take your brand to the next level!

Frequently Asked Questions

How do Swiggy ads work?

Swiggy ads work by allowing businesses to run targeted campaigns on their platform using various ad formats, such as banner ads, video ads, and sponsored listings. These ads are shown to users based on their preferences, search history, and behavior, ensuring high engagement​

Why Should I Do Swiggy Ads?

By advertising on Swiggy, businesses gain access to a large, dynamic user base of food enthusiasts across India. The platform's targeting capabilities let you engage with the right audience, ensuring that your brand gets noticed by consumers who are already in the food discovery mindset​.

What is the cost of advertising on Swiggy?

Swiggy advertising costs vary depending on the type of campaign you choose. For in-app banner ads, costs typically range from ₹10,000 to ₹50,000+, while full-screen interstitial ads can cost between ₹50,000 and ₹1,00,000+ depending on reach and placement.

Who Are Swiggy Ad Target Audiences?

The target audience on Swiggy includes urban food lovers between the ages of 18-35, primarily male. These users are tech-savvy individuals who regularly use the platform to discover new food options and place orders.

What are the benefits of advertising on Swiggy?

Advertising on Swiggy offers several benefits, such as boosting brand visibility, engaging a wide audience, and using detailed performance analytics to measure success. These tools enable businesses to refine their campaigns for maximum impact​.

Can I use Swiggy for local promotions?

Yes, Swiggy is an excellent platform for local promotions, especially for businesses like restaurants targeting customers in nearby areas. Its geo-targeting feature ensures that your ads reach potential customers in specific locations​.